MTV Pakistan

Country	Pakistan
Broadcast area	Pakistan Sri Lanka
Headquarters	Karachi
Programming
Picture format	4:3/16:9 (576i, SDTV)
Ownership
Owner	Viacom & Indus
Sister channels	VH1 Pakistan Nickelodeon
History
Launched	22 November 2006[1]
Closed	1 October 2011

MTV Pakistan was the Pakistani subsidiary of MTV, a cable television network owned by Viacom. The Pakistan franchise was set up in collaboration with Pakistan's first satellite channel media group known as Indus Media Group (Indus TV). Indus TV was Pakistan's second private television broadcaster after STN.

Programming

MTV Pakistan combined local and international music and was the only music channel with global and local programs. The channel broadcast Pakistani shows such as MTV Basanti, Most Wanted, MTV Select, Bheja Fry, Love Lockdown, Love Stories, Top Ten World Music , MTV Classics, MTV Requested, MTV News, MTV VJ Hunt, Groove and Classics. International shows included MTV Unplugged, MTV Roadies, Stunt Mania.

MTV Pakistan arranged music awards in 2009 Directed by Ali Fareed. ^[2]

• Mtv Style Awards in 2008 and 2009 Directed by Ali Fareed.
• Mtv Music Video Awards in 2008 Directed by Ali Fareed.
• Tribute to Legends, Basant shows, VJ Hunts, New Year shows etc
• Pakistan’s First reality based singing competition Pakistan Sangeet Icon Season 1 and 2 Directed by Ali Fareed.
• MTV Unplugged Directed by Ali Fareed.

MTV Pakistan provided upcoming and talented Pakistani artists with an opportunity to get global recognition.^[3]

MTV Pakistan was rebranded as Indus Music in October 2011 due to the expiration of the franchise agreement with Viacom.

MTV Pakistan came back on air on 23 October 2011 when Indus returned to franchise agreement with Viacom. But after a short period of time, it was shut down for unpopularity.

VJs

• Saira Yousuf^[4]
• Palwasha Yousuf
• Anoushey Ashraf
• Mahira Khan^[5]
• Faizan Huqquee
• Ayesha Omar
• Ali Safina
• Ali Munir
• Younis Shahid

See also

• List of music channels in Pakistan
• MTV Networks Asia Pacific
• Music of Pakistan
• List of television stations in Pakistan

References

External links

• Official website
• "INDUS | the best in Urdu entertainment!". 4 February 2009. Archived from the original on 4 February 2009. Retrieved 4 January 2019.